An Analysis of Interactive Technology’s Effect on the Appreciation of Traditional Chinese Painting: A Review of Case Studies

From a perspective of safeguarding Intangible Cultural Heritage, this paper discusses how to enhance the appreciation of traditional Chinese painting through the support of interactive technology. The author analyses extensive yet current case studies based on the findings from the interactive appreciation of and engagement with paintings. The author then summarises four aspects of how to design interactive technology in order to support the appreciation of and engagement with traditional Chinese paintings: (1) deepening the aesthetic understanding of traditional Chinese paintings should not be a neglected aspect during the design process; (2) current case studies have not considered distinguishing the user experience between professional artists and amateurs (who are unskilled at painting); (3) it is vital to exploit interactive technology to improve the originality and subtlety of traditional Chinese painting; and (4) employing interactive systems to engage users in participatory appreciation (through encouraging them to talk about art or discussing their understanding of it) could provide potential design insights for future studies

An Investigation of What Factors Determine the Way in Which Customer Satisfaction Is Increased through Omni-Channel Marketing in Retail

There have been significant changes evident across the retail sector over the last 20 years, which have been primarily influenced by technological advancements. These changes have forced many retailers to rethink their business models and utilise a combination of both brick and mortar stores and online domains to present an integrated shopping experience. In order to gain an understanding of how customer satisfaction is increased through omni-channel retailing, we collected data through survey research, specifically through semi-structured interviews and questionnaires. In order to generate concise and accurate findings, the data were analysed using thematic analysis. From this analysis, three themes were generated. The first theme explores the reasoning behind preferred shopping methods and what influences these customers’ purchase methods. The second theme explores customers’ personal preference and investigates the potential of using virtual reality as a method for increasing customer satisfaction. Finally, the third theme looks into utilising interactive technology to create a diversified user experience. This theme explores the potential of utilising a communication platform for customers and also designing a tangible interface for disabled customers. This study has opened up an opportunity for future research and has outlined potential design insights in how to improve customer experience and customer purchase intentions

Designing interactive technology for cross-cultural appreciation of intangible cultural heritage: Chinese traditional painting and puppetry

Ph. D. ThesisDigital heritage is becoming a significant component of cultural heritage, and cultural organisations are increasingly using interactive technologies to showcase and safeguard heritage assets. However, few studies focus on using interactive technology to enhance the appreciation of Intangible Cultural Heritage (ICH) amongst cross-cultural audiences. This dissertation explores the design of interactive technologies to support the cultural appreciation, learning, and experience of Chinese ICH. In addition, the research seeks to explore the value of Human-Computer Interaction (HCI) design strategies in supporting the appreciation of ICH. The research uses HCI design strategies to specifically explore how interactive technology might be effectively utilised in two case-study contexts, supporting traditional Chinese painting and traditional Chinese puppetry. To this end, in stage one of the research, a qualitative study involving interviews, workshops, and fieldwork for design was undertaken with potential cross-cultural audiences and both Chinese and international painting and puppetry practitioners. Based on the results of these studies, several suggestions were developed for safeguarding ICH across cultural boundaries. In the next stage of the research, two interactive applications were designed and deployed that supported cross-cultural audiences’ appreciation of traditional of ICH. One application explored Chinese painting, the other Chinese puppetry. Using both qualitative and quantitative methods, studies were conducted that examined the efficacy of both applications and offered suggestions for a holistic approach to cross-cultural appreciation through the use of interactive applications. The analysis focuses on the use of element-based archiving to increase aesthetic appreciation, gestural/tangible interfaces for cultural engagement, and the use of interactive access to inspire self-expression and collaborative appreciation. Finally, this research relies on practical methods to deconstruct cultural elements from the HCI perspective and enhance the cross-cultural appreciation of Chinese ICH. It thus provides a framework for assisting non-Chinese people to better understand the cultural significance of Chinese ICH. The findings have design implications for both HCI researchers and digital heritage researchers

Research on Wellbore Quality Control Technology for Coalbed Methane Deviated Wells

AbstractDeviated well is one of the main well types to develop coalbed methane in China. It's been widely used by various coalbed methane companies in recent years. Compared with traditional oil and gas wells, coalbed methane wells are characterized by shallow depth and strict well spacing, which means higher wellbore quality control technology. Furthermore, coalbed methane wells are apt to produce coal dust during dewatering and coal dust causes serious abrasion of pipe and rod. It's required to improve wellbore quality. This paper analyzes the weakness of current wellbore quality control standard and technology for coalbed methane wells on the basis of the characterization of coaled methane wells and finds out the key factors that control wellbore quality of coalbed methane deviated wells. The technology is developed to improve wellbore quality of coalbed methane wells from trajectory design and real-time control. Through the on-site test in Baode block, Shanxi Province, the technology is further improved and it's confirmed by the test result that this technology can improve the wellbore quality of coalbed methane deviated wells. In addition, this paper also presents some good suggestions for compiling standard about wellbore quality control for coalbed methane deviated wells

Enhancing the Appreciation of Traditional Chinese Painting Using Interactive Technology

In this paper, we present a two-part study. The first part was a cultural appreciation study. Through this study, we explored the specific approach of cross-cultural aesthetic appreciation and mapped out the potential insights for a prototype design. In the second part, we carried out a design-led study. We designed a tablet application and conducted focus group studies to explore the interactive technology that assists in the support of cross-cultural audiences’ aesthetic appreciation and engagement of traditional Chinese painting. Based on these findings, we went on to further explore an approach of interactive engagement which is specific to supporting cross-cultural appreciation, while also reflecting upon the interactive design suggestions for the development of aesthetic appreciation to offer various transferable insights to the Human–Computer Interaction (HCI) community

The Power of Live Stream Commerce: A Case Study of How Live Stream Commerce Can Be Utilised in the Traditional British Retailing Sector

As e-commerce continues to grow on a rapid scale, the rise of new technological innovations has come about, such as that of live stream commerce, which has risen rapidly throughout China through the successful case of Taobao Live. Therefore, this research project is focused on live stream retailing as an e-commerce innovation to understand how the key aspects, such as usability, functionality, interaction, and, in general, how its success can be transferred into Western society. A mixed methods approach is taken to collect the crucial data that are needed to understand the current behaviours of British consumers and to understand their preferred methods of shopping and why. This study presents robust recommendations from the collected data, providing strategic insight into the adoption of live stream retailing in the West and incorporating the development of a live stream commerce plug-in prototype that has the potential to be transferred compatibility into any business model

Using Interactive Digital Media to Support Transcultural Understanding of Intangible Chinese Cultural Heritage

This paper explores my research interests in the use of interactive digital media as an innovative platform for supporting transcultural understanding of intangible Chinese cultural heritage. Using traditional Chinese puppetry as my research subject, we aim to foster stronger transcultural appreciation of Chinese intangible culture, weakening the transcultural barriers to understanding and by engaging transcultural audiences more deeply in a critical reading of traditional Chinese cultures